YamDaisy, Jamie Oliver and the TED award

I had never heard of the TED award before Jamie Oliver was announced as this years winner.
TED stands for Technology, Entertainment, Design. It started out (in 1984) as a conference bringing together people from those three worlds. Since then its scope has become ever broader.
The TED Conference, held annually in the spring, is the heart of TED. More than a thousand people now attend, the event sells out a year in advance, and the content has expanded to include science, business, the arts and the global issues facing our world. Over four days, 50 speakers each take an 18-minute slot, and there are many shorter pieces of content, including music, performance and comedy.

The winner of the prize makes a speech and a wish. 

I listened to Jamie Oliver's acceptance speech here (it is the second video bit down the page and goes for just over 20 minutes). I loved his speech and, as always, I was thinking about where the YamDaisy Cafe idea fitted in.

Jamie used this diagram to demonstrate the three important places where change must happen. He pointed out that much as we would like it to be, Home is not necessarily the heart of handing on food knowledge.
I was thinking that the YamDaisy Cafe has it's place in Main St (although, preferably in a little quiet street in the middle of a community!). It is part of the business community and part of the area's economy. But it isn't profit driven.
As well as selling meals (delicious, everyday food) at prices its customers can afford, a YamDaisy Cafe is a place with the ability to educate, entice and encourage the community into better food knowledge and practice.
It is also a sustainable model and I think it fits very well as one of the ways Jamie's wish can come true.

Jamie's Wish: " I wish for everyone to help create a strong, sustainable movement to educate every child about food , inspire families to cook again and empower people everywhere to fight obesity . "